Michigan to offer alcohol at football games in ’24

May 16, 2024, 05:28 PM ET ANN ARBOR, Mich.– Alcohol sales will begin this football season at Michigan Stadium, following the lead of in-state competing Michigan State and a trend of booze being made available at college sports locations throughout the nation.The Michigan athletic department made the announcement Thursday following successful rollouts of alcohol sales at its hockey and basketball arenas. The university’s board of regents voted to execute a liquor license at the “Big Home”starting with the Aug. 31 opener versus Fresno State.Editor’s Picks 1 Related According to a survey by The Associated Press of Power Five conference schools and

Notre Dame, 55 of 69 offered alcohol in the public areas of their stadiums last season. Michigan State, Kentucky and Stanford started alcohol sales at their football stadiums in 2023. Michigan started alcohol sales at Yost Ice Arena and Crisler Center in February as a trial run for sales at the football stadium. The athletic department said there were no reported concerns related to intoxicated behavior or medical responses.Fans will be required to reveal recognition while making a purchase, and each sale will be limited to two liquors per legal drinking age person.The athletic department stated alcohol income will be utilized for operational expenses, and a portion will be directed to the university to help fund campus research study tasks.